AUSMAR blog

Why Moreton Bay is becoming Queensland’s new first-home-buyer hotspot

Written by admin | November 27, 2025

Discover why Moreton Bay is Queensland’s new first-home-buyer hotspot offering lifestyle, affordability, and easy access to Brisbane.

 

Lifestyle and affordability appeal

For many Queenslanders entering the property market for the first time, the dream often goes like this: enough space for a growing family, fresh air, lifestyle amenity, and the chance to finally say “this is mine.” The region of Moreton Bay is ticking all those boxes - and then some. With leafy, family-friendly suburbs, nearby coastal escapes, and more house for your money than closer to the city, it’s fast becoming the go-to destination for first home buyers chasing both value and lifestyle.

And the evidence is clear. The numbers, infrastructure, job access, and emerging local communities are all aligning to make Moreton Bay one of Queensland’s most attractive first home buyer markets in 2026.

Data: population growth, price growth and affordability versus Brisbane

Population growth is a key indicator of a thriving region - and Moreton Bay is seeing it in spades. The broader Moreton Bay Region recorded an estimated resident population of 522,494 as of June 2024, rising by 2.44% over the year. The Queensland Government Statistician’s Office noted an annual growth rate of 2.8% for the Moreton Bay area in 2021–22.

House price performance has also been strong. Over the past decade, property prices in Moreton Bay have increased by approximately 126%, outpacing Brisbane’s 115% growth over the same period. Despite this impressive growth, the region remains significantly more affordable, with a median established home price around $768,000 - well below Brisbane’s $1 million+ median.

For first home buyers, this represents the sweet spot: a region with long-term capital growth, lifestyle appeal, and entry-level affordability still within reach.

Proximity to jobs and lifestyle hubs

Another major drawcard for Moreton Bay is its prime location. It offers a perfect middle ground between urban convenience and relaxed coastal living.

Commutability: Suburbs such as Morayfield are around 40 km of Brisbane’s CBD, with efficient connections via the Bruce Highway and the Caboolture train line. That makes daily commuting feasible while still enjoying a quieter suburban lifestyle.

Lifestyle: Moreton Bay’s natural attractions - from beaches and islands to hiking trails and national parks - provide weekend escapes just minutes away. Families are drawn to the area’s abundance of parks, playgrounds, and sports facilities.

Infrastructure and jobs: Billions are being invested into transport, education, and health infrastructure across the region. This includes upgrades to the Bruce Highway, Caboolture Hospital expansion, and new master-planned communities designed with schools, shops, and employment hubs built in.

This balance of lifestyle and connectivity makes Moreton Bay ideal for those wanting a new home close to both work and leisure.

Local examples: Caboolture, Morayfield, and Burpengary East

Caboolture
Caboolture has long been considered an affordability anchor within the region. With a median house price around $705,000 and annual growth of roughly 16.5%, it remains an attainable entry point for first home buyers. Rental yields of around 3.8% and strong infrastructure investment add further confidence for those looking to buy or build in the area.

Morayfield
Morayfield has emerged as one of the most in-demand suburbs in Moreton Bay, thanks to its mix of convenience, affordability, and family-friendly amenities. With a median house price near $765,000 and annual growth above 12%, it offers a strong value proposition for first home buyers wanting larger blocks, nearby schools, and direct rail links to Brisbane.

Burpengary East
Burpengary East sits within the region’s northern growth corridor and continues to benefit from new estates, upgraded road connections, and waterfront proximity. As newer developments take shape, it’s attracting first home buyers who want modern homes, new infrastructure, and a close-knit community feel - all at a price point still below many neighbouring suburbs.

Why this matters for first home buyers

When you look at the data and the local dynamics, it’s easy to see why Moreton Bay is quickly earning its reputation as Queensland’s new first home buyer hotspot.

Affordability edge: More attainable home prices than Brisbane, without sacrificing access to amenities or jobs.
Growth momentum: Ongoing infrastructure projects and population growth are driving sustained demand.

Lifestyle balance: Close to Brisbane and the Sunshine Coast, offering the best of both city and coastal living.
Family-friendly design: Larger lots and community-focused master plans mean first home buyers can start families without compromise.

New home opportunities: A surge of new master-planned communities across Caboolture, Morayfield and Burpengary East means buyers can choose fixed-price, low-maintenance, and turnkey builds - a major advantage in today’s market.

If you’re a first home buyer considering your next move, now is the time to look . With affordability tightening across South East Queensland, Moreton Bay remains one of the few regions offering the ideal mix of growth, connectivity, and livability.

Explore first home designs or book a consultation with AUSMAR to find a home that fits your lifestyle and budget. Our experienced team can guide you through finance options, grants, and fixed-price home packages across the Moreton Bay region - helping you get into your first home sooner.

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